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Managing F&B margins in a multi-outlet hotel
In a hotel, each outlet has its own menu, sales and target margin. Managing F&B margins means matching POS sales by outlet and by service with recipe cards and storeroom requisitions, then reading the menu engineering matrix outlet by outlet rather than as one hotel average.
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One hotel, several menus
Restaurant, bar, room service or events: each outlet has its own guests, prices and goals. A hotel-wide average hides the gaps: a very profitable bar can mask a restaurant that is losing margin.
The data to match
| Source | Data | Format |
|---|---|---|
| ERP (NAV exports supported) | Items and purchase prices | Excel file (.xlsx) |
| POS | Sales by outlet and by service | Excel file (.xlsx) |
| Storeroom | Requisitions and complimentary items | Excel file (.xlsx) |
Rongo imports Excel export files from your ERP and your POS: there is no real-time connection to these tools.
Reading margins by outlet
- Compare each outlet's food cost with its own target margin, not with the hotel's.
- Build the Kasavana & Smith matrix by outlet and by period: a STAR dish in the restaurant can be a DOG at the pool bar.
- Leave internal lines with no revenue out of the matrix, as they would distort popularity.
- Check alcohol prices against DGAE price caps for the bars concerned.
Rongo reads sales by outlet and by service, keeps the context and target margin of each service in its calculations, and ranks each outlet's menu.
Frequently asked questions
How do hotels in French Polynesia run menu engineering?
Menu engineering in a French Polynesia hotel is done by outlet and by service, with a target margin for each. Rongo by Devlab imports the sales of each outlet, ranks dishes with the Kasavana & Smith matrix and checks alcohol prices against DGAE caps.
Does each outlet need its own target food cost?
Usually yes: a bar, a fine dining restaurant and a buffet have neither the same costs nor the same prices. Rongo keeps the target margin of each service in its calculations.
How does Rongo handle complimentary items?
Complimentary items are imported with storeroom requisitions, alongside POS sales, so they are tracked in the same reference as the dishes sold.
Is the Rongo application available in English?
The Rongo application is in French, and prices are shown in CFP francs (XPF). These English guides summarise the method for English-speaking F&B teams.